The official rodeo week kickoff is at Cook County on October 5, 2026.
Each October, the Canadian Finals Rodeo transforms Edmonton into the epicentre of Canada’s western spirit, drawing thousands of fans, athletes, and industry leaders from across the country. Generating more than $35 million in economic impact for our city, CFR is far more than a rodeo; it’s a powerful driver of tourism, business growth, and community pride. Edmonton’s business community proudly rallies behind this iconic event, using it as an opportunity to connect, collaborate, and champion the rural and agricultural communities that help power our province.
Boots, Buckles & Bling is the official kickoff to this unforgettable week, where business meets the West in true Alberta style. All proceeds go to the Cowboy Benevolent Foundation to support rodeo families injured in the sport.
